Author name: fairwindsp

Anything.Goes

Josh Bourne ⬥ 25 August If and when it comes time for businesses to decide whether to apply for their own gTLD or register domain names in other new gTLDs, one question marketers will have to ask is how they will spread the word about new domain names.  Specifically, how will they persuade Internet users […]

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Technology QRaze?

FairWinds Partners ⬥ 23 August Have you heard?  There’s a new technology making its way to the masses of the Western world: QR codes.  Formerly reserved for the technologically savvy and (let’s face it) slightly geeky, QR codes are now being integrated into mass marketing.  The young and the old, smartphone and “normal” phone users

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On the Level

Josh Bourne ⬥ 19 August Last weekend, I started building a tree fort for my children.  It turned out to be a bigger project than I anticipated, and I only got as far as partially completing the subfloor, which you can see pictured here.  Building around a tree presents some serious challenges in terms of

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Who’s Next?

Josh Bourne ⬥ 30 July UNICEF appears to be in the market for its own TLD.  The UN organization dedicated to providing humanitarian and development aid to children and mothers in developing countries recently announced a Request for Information from potential vendors to help acquire and operate .UNICEF. Back in October 2009, the Universal Postal

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A New Kind of PSA

FairWinds Partners ⬥ 28 July A new kind of Public Service Announcement (PSA) has arrived – the public service app.  It looks like smartphone apps are no longer limited to games, drink recipes, and social media platforms, meant purely to entertain us and keep us from having to interact with others during those oh-so-tedious minutes

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Degrees of Separation

Josh Bourne ⬥ 24 May Proxy services are a serious problem. They embolden cybersquatters and cybercriminals by providing them with safe harbor in the form of invisibility and/or anonymity and make it difficult for trademark owners to gain access to infringers. A proxy service is a registered domain name holder (“registrant”) that licenses the use

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